How Meta built the infrastructure for Threads
Engineering at Meta
DECEMBER 19, 2023
On July 5, 2023, Meta launched Threads, the newest product in our family of apps, to an unprecedented success that saw it garner over 100 million sign ups in its first five days. A small, nimble team of engineers built Threads over the course of only five months of technical work. While the app’s production launch had been under consideration for some time, the business finally made the decision and informed the infrastructure teams to prepare for its launch with only two days’ advance notice.
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