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Insights: Using product analytics to find metrics that predict retention

Mixpanel

As a VP of Product at Roam Digital, a full service consultancy, I’ve had the opportunity to work on a wide range of B2B and B2C products. With this dashboard aggregation product, we first offered onboarding calls—but, in true product-led fashion, most users wanted to set it up themselves. Double down on what matters most.

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